Quality assurance: Quality is our strength and we strive to ensure our products conform to international standards. All our products were approved by Uganda National Bureau of Standards (UNBS). Our products and systems of operation have been verified and we are in process of getting the ISO certification.
Customer satisfaction: We believe our clients define our progress and therefore strive to maximize customers’ utility of our products.
Consumer safety: We attach value to the health and safety of our customers and therefore strive to meet safety and health standards along the product chain
Consistency: We recognize the role of consistency in maximizing and sustaining consumer utility
Innovativeness: We believe innovation is key to development of cost-effective and high utility products to consumers
Integrity: We work to preserve a high level of integrity which is key to building credibility and customer loyalty to our products
Competitiveness: We strive to produce and offer quality products at the best minimal price that can be afforded by the consumers